29 Jan 2018
Belle

Existing monthly, December 2017

December saw the end of our battle with Apple over in-app purchases for Exist. After this we took the rest of the month a bit easier as we wound down for the holidays.

Exist

We finally got the iOS update with in-app purchases past Apple's review. This was a huge relief, because we can now get back to work on our own priorities, rather than Apple's.

We also had some downtime to deal with this month, which Josh handled gallantly.

And finally, we integrated sleep from Google Fit this month.

Numbers

EXIST BUSINESS STATS

• 1,418 active users (1,070 paid)
• 293 free trial signups
• 89 conversions from free to paid
• 79 cancelled accounts
• $7,045.64 monthly revenue

EXIST SITE STATS

• 4,071 uniques to our landing page (-7%)
• 24,456 uniques to the blog (+47%)
• Top traffic sources: Direct/organic search, Lifehacker, Todoist

Larder

LARDER BUSINESS STATS

• 1,091 accounts including trial or lapsed
• 40 paid users
• 26 trial signups
• 4 conversions from free to paid
• 1 deleted accounts
• $101.35 monthly revenue

LARDER SITE STATS

• 499 uniques to the home page (-1%)
• 118 uniques to the blog (-3%)